About Soft Pattern

The passionate team behind your favorite art blog

Our Mission

Founded in 2020, Soft Pattern was born from a shared passion for art and a desire to make it more accessible to everyone. We believe that art has the power to inspire, challenge, and transform—not just individuals, but entire communities.

Our mission is to bridge the gap between artists, art enthusiasts, and newcomers to the art world by providing insightful, engaging, and accessible content that sparks curiosity and fosters appreciation for creative expression in all its forms.

Our Values

Accessibility

We believe art should be for everyone, regardless of background or experience. We strive to make complex concepts approachable and engaging.

Authenticity

We present genuine perspectives and honest critiques, valuing substance over sensationalism in all our content.

Curiosity

We approach art with an open mind and endless curiosity, constantly exploring new ideas, techniques, and perspectives.

Diversity

We celebrate diverse voices, perspectives, and artistic traditions, recognizing that art's power lies in its ability to express the full spectrum of human experience.

Meet Our Team

Our diverse team brings together expertise in art history, curation, art criticism, and creative practice to provide you with rich, multifaceted perspectives on the art world.

Sophia Reynolds

Founder & Editor-in-Chief

With a background in art history and museum curation, Sophia founded Soft Pattern to share her passion for making art accessible to everyone. She specializes in contemporary art movements and emerging artists.

Elena Kim

Senior Art Writer

Elena brings a decade of experience as an art critic for major publications. She specializes in performance art and installation works, with a particular interest in how art intersects with social and political movements.

Marcus Hernandez

Technical Art Specialist

With a background in both fine arts and digital media, Marcus bridges traditional and contemporary art techniques. He specializes in analyzing the technical aspects of artwork and emerging technologies in the art world.

Olivia Zhang

Art Market Analyst

Olivia brings expertise in art economics and market trends, helping readers understand the business side of art. She has a background in gallery management and art investment advisory.

James Wilson

Community Manager

James cultivates our vibrant community of readers and contributors. With a background in arts education and digital community building, he's passionate about creating spaces for meaningful dialogue about art.

Join Our Community

We're always looking for passionate contributors, art enthusiasts, and creative minds to join our community. Whether you're an established art professional or simply have a passion for creativity, there's a place for you at Soft Pattern.